Effective Date: June 1, 2024
This Advertising and Cookie Policy (hereinafter, “Cookie Policy”), explains how cookies, mobile advertising identifiers, and similar technologies are used on our website located at https://www.prestigebrands.com and/or the websites of our affiliated brands listed at https://www.prestigebrands.com/products and their affiliated websites, as well as our social media pages, including our Facebook/Meta pages and YouTube channel (collectively, “Website”).
A cookie is a small file containing a unique identifier that is placed in the web browser of your computer or mobile device when you visit a site. Cookies and similar technologies (which include pixels, tags, web beacons, software development kits (“SDKs”) and local browser storage technologies) (together “cookies”) enable operators of sites/apps to recognize your device and collect information from it when you interact with them. They use this information to understand how the site/app is being used, remember user preferences and improve user browsing experience. Cookies are also used to make the advertising you see online more relevant to your interests.
Cookies set by the site you visit are “first-party cookies.” We have first-party cookies on our Website. There are different types of first-party cookies used on our Website, which we explain below.
Cookies set by other parties are “third-party cookies.” Third-party cookies enable third-party features or functionality within the site, such as site analytics, advertising and social media features. The parties that set these third-party cookies can recognize your computer or device both when you visit the website or mobile app in question and also when you visit other certain websites or mobile apps. We do not control how these third parties use your information, which is subject to their own privacy policies.
Most mobile phones, tablets and similar devices include a mobile advertising identifier (e.g., an IDFA on iOS and an ADID on Android) that is a unique device identifier that enables third parties to connect you to your activities across apps and websites, including our Website. This is used for personalizing advertising and measurement of advertising campaigns.
We use cookies to track your usage of our website. If you accept our Cookie Policy, we will track your activities to analyze and improve the performance of our Website, personalize your experience, and measure the effectiveness of our marketing campaigns. If you choose to reject our Cookie Policy, we will not track your activities. If you do not select either option, we will not use cookies to track your activities.
You can manage your cookie preferences at any time by adjusting your browser settings or by following the instructions provided in our Cookie Policy.
Our Website uses strictly necessary cookies, functional cookies, targeting cookies, and performance cookies. What are these cookies?
Some of the third-party cookies set on our Website will depend on how you use our Website. In general, the following types of third-party cookies may be set when you use our Website:
Social media login cookies. If you register or sign in using a social media login, that social media site may set a cookie.
Analytics cookies. We use analytics cookies to collect traffic data to help us analyze how visitors access and use our Website, and for other analytics services relating to Website activity and internet usage.
Advertising cookies. Our Website allows third party advertising companies that we work with to use cookies to collect information about how you use them and other sites and services over time. These companies use the information they collect to show you ads they believe will be relevant to you on our Website, and elsewhere, and to measure how the ads perform.
Pixels. Our advertising partners and social media organizations may use pixels or similar technology to measure the success of the sponsored posts or other advertising products they use. A “pixel” (also sometimes called web beacon, or clear GIF) is a tiny piece of code, invisible to the user, placed on a webpage or in an email and used in combination with a cookie, to link a given activity or impression back to the user; the advertiser includes the pixel in its content so the advertiser can measure whether our users interact with that content (for example, by clicking to view an offer). We may set our own pixel on an advertiser’s website so we can measure whether our visitors found the advertiser’s content effective or interesting, by determining whether the sponsored post prompted visitors to take advantage of the advertised offer. This information helps us assess whether sponsored posts and other advertising offers are relevant and interesting to our Website’s visitors and successful for the advertiser.
We use both first-party cookies and third-party cookies to operate, understand, and improve our Website. We use them:
You Can Opt-Out of Use of My Personal Information for Third-Party Personalized Advertising
Using these opt-out services will not prevent you from seeing all ads, but they may make the ads you do see less relevant to you. You may also need to set these opt-out preferences on each browser or device that you use.
Our business changes constantly and our cookie policy will also change, so please review it frequently. We will notify you of any changes by posting the updated policy on with its effective date. If the change is material, we will take reasonable steps to notify you in advance as required by applicable law.
You may contact us at Prestige Consumer Healthcare Inc., ATTN: Privacy, 660 White Plains Rd., #250, Tarrytown, NY 10591. You also may reach us by email at privacy@PrestigeBrands.com, or at the Prestige Privacy toll-free number, 1-877-297-0721.